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Watch Desk posted an update

Business leaders are being urged to tie AI experiments to clear measures of value, rather than treating adoption as a win in itself. A panel of data leaders also argued that weak data foundations can make a project unworkable, and that teams should be willing to stop and fix them before trying again.

Why it matters

The advice came from a Women in Data panel at Snowflake’s London World Tour, covered by Diginomica. Its examples included using agents to automate sales workflows and gather information for earnings-call preparation. The practical lesson: define what success means before a project starts, then check whether it is delivering.

Discuss: Should businesses measure AI by immediate financial returns, or give longer-term changes in time saved and working practices more weight?

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