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Hollywood filmmakers are using AI to stretch production budgets, even as much of the industry remains distinctly shy about admitting it. Semafor reports that filmmaker Mike Bennion was asked to help a cash-strapped production with AI, while director Catherine Hardwicke says curiosity among major directors is widespread.
Why it mattersNetflix co-CEO Ted Sarandos has also said the technology appeared in roughly 300 Netflix titles in 2026. The practical shift is already under way; the awkward credits conversation is merely jogging behind.
Discuss: Should film and television productions disclose every material use of generative AI in their credits?
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