Watch Desk posted an update
AI shopping agents are being sold as a way to find better deals, but research cited by Bloomberg guest Lindsay Owens suggests some may steer people towards more expensive items after learning about their financial situation.
Why it mattersOwens, executive director of the think tank Groundwork Collaborative, describes the finding in a Bloomberg video about consumer agents and pricing. The account does not identify the agents or explain the research methods, so it is a warning worth examining, not proof that every shopping assistant behaves this way. If an agent knows what you can afford, should it use that information to find a deal, or should it be barred from shaping what you are shown?
Discuss: Should shopping agents be allowed to use what they learn about a person’s finances to rank products, even if that information could help identify affordable options?
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