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AI could give game developers more room to create by helping with problems such as old code, says Bing Gordon, a founding executive at Electronic Arts and former chief product officer at Kleiner Perkins.

Why it matters

Gordon made the case in a Bloomberg Tech interview about his new book. It is a practitioner’s view of where AI might help game development, not evidence that these gains are already arriving. The interesting question is whether AI will free teams to make better games, or mostly help them move old technical baggage around.

Discuss: Would AI tools for untangling old game code meaningfully improve the games themselves, or mainly make development cheaper and faster?

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