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Skydance chief executive David Ellison says AI could become a major creative tool in film and television, comparing its potential impact with the arrival of CGI and special effects.
Why it mattersEllison made the remarks on Skydance’s latest earnings call, GamesRadar reports. He also said the company sees AI as a tool for artists, not a replacement for them. That is a striking ambition, not an announcement of how AI will be used in upcoming productions. The interesting test is what the studio actually makes, and who gets credit when it does.
Discuss: If studios use AI as a creative tool, what should artists have the right to decide about how it is used and credited?
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