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Meta says it will restore ads for Alex Gibney’s documentary about Elon Musk after rejecting them, calling the decision an error, TechCrunch reports.

Why it matters

The reversal is a small but telling turn in the documentary’s advertising story: at least two companies appear to have changed their stance on accepting its ads, according to TechCrunch. The report does not identify the other company in the supplied account. For a film about one of the world’s most prominent technology figures, who gets to advertise it is part of the story around who gets to speak. Should platforms treat political or high-profile documentaries like any other ad, or apply extra scrutiny to them?

Discuss: Should platforms treat ads for high-profile documentaries like any other advertising, or apply extra scrutiny when the subject is a powerful public figure?

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